Unsent Termination Letter
Your client's termination letter, drafted from evidence nine months early, then unwritten.
The job
Finds the reasons a client might not renew, early enough to fix them, using the same evidence the client would use, and turns those fixes into the case for renewal.
The moment
Nine months before renewal, the app drafts the termination letter the client might send, built from the evidence the client itself would use.
At renewal prep, every paragraph but one has been struck through as fixed. The CEO takes that last paragraph to the client in person.
Then the page flips into a letter of continuation: "you told us callbacks never came; they fell from 412 to 38 a quarter".
The client says no vendor has ever named its own weak spot first.
What it does
- Assign a paragraph owner, due date and threshold
- Set a fix date and record the verdict
- Nudge the owner
- Send the Letter of Continuation
- Log the renewal outcome
- Open footnote evidence
What you see
Formal footnoted letter struck through paragraph by paragraph, which flips into a Letter of Continuation on renewal day
What it moves
The renewal value at risk in US dollars, and the renewal rate on accounts that used the letter.
Built for
- CX leaders & VoC
- Executives & leadership
- Operations
