Turf War
A board game of districts: which brand customers say wins each, and why.
The job
Colours every district by the brand residents favour in public posts, shows districts slipping and the neighbours at risk, places a local fix tied to an operations ticket, and counts it only when the district switches back.
The moment
A map of the city is laid out like a board game, with each district coloured by the brand its residents favour in public posts.
A telecom company's regional director plays back the month and watches the east of the city turn the rival's colour, district by district. A warning ring spreads toward two more districts.
The director places two small cell sites to defend the area.
Six weeks later two districts switch back. Residents write "finally, signal in the tower", and the warning ring is gone.
What it does
- Save the week
- Place a defence
- Send the ops ticket
- Close a defence with its verdict
What you see
Hex-tile board game with a week scrubber and threat rings
What it moves
Districts won back after a fix, each district's share of preference against the top rival, and contacts avoided for each district won back.
Built for
- Branch, store & field managers
- Operations
