Their Monday Memo
Your rival's likely Monday brief, inferred from public voice and scored every week.
The job
Infer what each rival's leadership is most likely worrying about and about to do from its customers' public voice, show where that would hit you, pre-empt it in service, and keep an honest scorecard of every prediction.
The moment
The Monday envelope opens on a stamp: week three's memo said anger at their delivery fees in one city has tripled; expect a fee cut within a month, and the ledger now stamps it CAME TRUE on day 19; because the team fixed its own ETAs there and armed save scripts, switching talk barely moved, and the ledger's running hit rate reads 7 of 10.
What it does
- Mark a predicted move pre-empt or ignore
- Create a pre-empt card
- Notify the card owner
- Log a rival move and score predictions
- Open a footnote's public posts
What you see
Watermarked mock internal memo with footnotes, a sealed Monday envelope and a prediction ledger
What it moves
Prediction hit rate, share of rival moves anticipated, and own exposure (complaints and switching talk) on pre-empted themes before and after the rival's move
Built for
- CX leaders & VoC
- Product & digital
