Unboxing Day Room
Every launch called like a match, from pre-order to first call.
The job
Runs any launch as a live room across its stages, such as pre-order, delivery, activation and eSIM transfer. Fixes each problem the same day, and turns the review afterwards into a replay people forward.
The moment
On launch day, a live room follows every stage from pre-order to first call like match commentary. At 09:14 it reads: eSIM transfer stuck on one software version, 312 customers talking about it.
The pinned answer goes out at 09:40, and the complaint curve bends by 11:00.
That night a 60-second highlights video lands on the CEO's WhatsApp: the problem lasted 1 hour 46 minutes and the bot helped 2,100 customers.
The CEO forwards it to the board before breakfast.
What it does
- Open Jira for digital or logistics
- Push a pinned AI-agent answer
- Proactive SMS to affected orders
- Log a break and its commentary
- Send the Highlights Reel
What you see
Match-day room: formation of stages, live commentary, a break log, and a 60-second Highlights Reel that travels by WhatsApp
What it moves
Minutes from the first spike to the fix for each launch problem, and contacts at each launch stage per 1,000 activations.
Built for
- Product & digital
- Operations
- Contact-centre operations
- Executives & leadership
