Tomorrow's Headlines
Next year's front page, printed today: do nothing, fix it, or hear citizens.
The job
Shows leaders the headline they will face next year if nothing changes, and lets them change it by committing to fixes. Every quarter, the prediction is checked against what really happened.
The moment
The minister reads a newspaper front page dated next January. If nothing changes, it shows the agency last in the satisfaction table.
On the letters page, citizens say in their own words: "third summer in a row with no power, and nobody answers the helpline".
The minister switches on two fixes and watches the headline change to "climbs four places".
A year later, the follow-up edition reads "predicted +4, actual +3", and that result is printed at the top of the front page.
What it does
- Commit a fix and seal the edition
- Notify fix owners
- Print the front page
- Prepare this quarter's editions
- Drill a headline
What you see
Future-dated newspaper front page in three editions (Do nothing, Fix, Letters Page) plus a quarterly "How right were we?" check edition
What it moves
The agency's position in the published index, by rank or star rating, and how accurate the predictions are: the share of locked-in headlines that land within their expected range.
Built for
- Executives & leadership
- CX leaders & VoC
