Find themes that guide product decisions

TripAdvisor collects publicly shared experiences that influence purchase decisions. Connecting it to Clarity allows reviews to be analyzed at scale so teams can see which topics dominate, how sentiment shifts, and where customers face friction.

Through Clarity’s integration with TripAdvisor, organizations can see patterns behind customer sentiment for instance, reviews discussing cleanliness, amenities, or staff service.

Find themes that guide product decisions

Clarity groups similar remarks, relates themes to product areas, and monitors changes after releases or policy updates. This turns scattered commentary into a clear picture of priorities for product and CX.

The result is faster decision-making and a more consistent customer experience.

NLP that scales with your feedback

Artificial intelligence and natural language processing help interpret large volumes of review text quickly and consistently. Clarity uses these methods to group similar comments, highlight sentiment trends, and surface themes that need attention.