Try to Break It
The sceptic presses one button; seven challengers try to knock the finding down.
The job
Lets the most sceptical person in the room attack a finding with the standard alternative explanations, plus their own, and shows what honest wording survives.
The moment
The deputy minister, the room's biggest sceptic, presses "Try to break it" on a finding. Seven challengers, each a standard alternative explanation, test it one round at a time.
In round two, the "one loud voice" challenger lands: 41% of the rise comes from 212 posts by a single account.
The deputy minister adds a personal challenge: it's just the holiday season. The app checks the same weeks last year, and the finding survives.
The headline adjusts to a 22% rise, somewhere between 18% and 26%, from 1,900 citizens. The deputy minister says "now I believe it".
What it does
- Record the challenge
- Adopt the surviving wording
- Flag a failed finding to the owner
- Open the evidence behind a challenge
- Share the result
What you see
Seven rounds of challenges, one alternative explanation each (the last one the sceptic's own), with a scorecard of what survives
What it moves
The share of briefing headlines that survived at least five of the seven challenges before release, and how many points headlines were adjusted by.
Built for
- Executives & leadership
- Analysts & data
- Finance
