The Sub-Editor
A red pen checks every AI sentence against the numbers before release.
The job
Stops AI-written briefs from carrying any invented or inflated number, shows readers which sentences a machine wrote, and publishes the AI writer's error rate.
The moment
In the weekly brief review, an AI-written draft says complaints doubled after the new portal.
A checker, shown as an editor's red pen, strikes out "doubled" and writes the real figure in the margin: up 61%, from 1,204 to 1,938.
The AI writer's byline updates: 7 corrections in 812 sentences this month, down from 19.
The chief of staff says that byline is the reason to let AI write the brief.
What it does
- Log a correction
- Mark a brief proofed with its label
- Release the brief
- Open a fact's tickets
- Send a disputed figure for review
What you see
Newspaper proof sheet with sub-editor's marks, a nutrition-facts label and a corrections-column byline for the AI writer
What it moves
Corrections per 1,000 AI-written sentences for each type of brief, with an expected range, and the share of briefs released after checking, with a target of 100%.
Built for
- Executives & leadership
- CX leaders & VoC
- Marketing, brand & comms
