Dulux Visualiser
This is customized report built by Clarity, using AI to analyze feedback from platforms like the App Store and Reddit.
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Top Insights
Top Insights
Top Insights
A weekly roundup of Many users report that the colors displayed in the app do not match real-life paint colors, with about 20% of users affected. This discrepancy leads to dissatisfaction as users cannot rely on the app for accurate color representation.'s key feedback
A weekly roundup of Many users report that the colors displayed in the app do not match real-life paint colors, with about 20% of users affected. This discrepancy leads to dissatisfaction as users cannot rely on the app for accurate color representation.'s key feedback
A weekly roundup of Many users report that the colors displayed in the app do not match real-life paint colors, with about 20% of users affected. This discrepancy leads to dissatisfaction as users cannot rely on the app for accurate color representation.'s key feedback
Project Crashes
A significant number of users experience app crashes when trying to access or save projects, affecting approximately 30% of users. This issue leads to frustration as users lose their saved work and are unable to view their projects.
The app crashes every time I try to open my saved projects, making it unusable.
Project Crashes
A significant number of users experience app crashes when trying to access or save projects, affecting approximately 30% of users. This issue leads to frustration as users lose their saved work and are unable to view their projects.
The app crashes every time I try to open my saved projects, making it unusable.
Project Crashes
A significant number of users experience app crashes when trying to access or save projects, affecting approximately 30% of users. This issue leads to frustration as users lose their saved work and are unable to view their projects.
The app crashes every time I try to open my saved projects, making it unusable.
Color Accuracy Issues
Many users report that the colors displayed in the app do not match real-life paint colors, with about 20% of users affected. This discrepancy leads to dissatisfaction as users cannot rely on the app for accurate color representation.
The paint colors in the app are much darker than the actual paint, making it unreliable.
Color Accuracy Issues
Many users report that the colors displayed in the app do not match real-life paint colors, with about 20% of users affected. This discrepancy leads to dissatisfaction as users cannot rely on the app for accurate color representation.
The paint colors in the app are much darker than the actual paint, making it unreliable.
Color Accuracy Issues
Many users report that the colors displayed in the app do not match real-life paint colors, with about 20% of users affected. This discrepancy leads to dissatisfaction as users cannot rely on the app for accurate color representation.
The paint colors in the app are much darker than the actual paint, making it unreliable.
Poor Object Differentiation
The app struggles to differentiate between walls, ceilings, and other surfaces, impacting around 25% of users. This limitation results in an unrealistic visualization experience as the app applies the same color to all surfaces indiscriminately.
The app paints everything the same color, including ceilings and furniture, which is not helpful.
Poor Object Differentiation
The app struggles to differentiate between walls, ceilings, and other surfaces, impacting around 25% of users. This limitation results in an unrealistic visualization experience as the app applies the same color to all surfaces indiscriminately.
The app paints everything the same color, including ceilings and furniture, which is not helpful.
Poor Object Differentiation
The app struggles to differentiate between walls, ceilings, and other surfaces, impacting around 25% of users. This limitation results in an unrealistic visualization experience as the app applies the same color to all surfaces indiscriminately.
The app paints everything the same color, including ceilings and furniture, which is not helpful.
Mandatory Account Creation
Users are frustrated by the requirement to create an account to use the app, affecting approximately 15% of users. This barrier discourages potential users who prefer not to share personal information for a trial.
I don't want to create an account just to try out the app, it's a waste of time.
Mandatory Account Creation
Users are frustrated by the requirement to create an account to use the app, affecting approximately 15% of users. This barrier discourages potential users who prefer not to share personal information for a trial.
I don't want to create an account just to try out the app, it's a waste of time.
Mandatory Account Creation
Users are frustrated by the requirement to create an account to use the app, affecting approximately 15% of users. This barrier discourages potential users who prefer not to share personal information for a trial.
I don't want to create an account just to try out the app, it's a waste of time.
Competitor Benchmark
A weekly roundup of Client
A weekly roundup of Client

Users' choice
Sherwin-Williams ColorSnap Visualizer is highly praised for its intuitive interface and accurate color matching, making it easy for users to visualize paint colors in their spaces. Users appreciate the app's ability to distinguish between different surfaces and its smooth performance, which enhances the overall user experience.

Users' choice
Sherwin-Williams ColorSnap Visualizer is highly praised for its intuitive interface and accurate color matching, making it easy for users to visualize paint colors in their spaces. Users appreciate the app's ability to distinguish between different surfaces and its smooth performance, which enhances the overall user experience.

Users' choice
Sherwin-Williams ColorSnap Visualizer is highly praised for its intuitive interface and accurate color matching, making it easy for users to visualize paint colors in their spaces. Users appreciate the app's ability to distinguish between different surfaces and its smooth performance, which enhances the overall user experience.

Runner up
Dulux Visualiser receives mixed feedback, with users appreciating its concept and the ability to visualize colors without buying tester pots. However, many users report issues with the app's functionality, such as poor color matching, lack of differentiation between surfaces, and frequent crashes, which detract from its usability.

Runner up
Dulux Visualiser receives mixed feedback, with users appreciating its concept and the ability to visualize colors without buying tester pots. However, many users report issues with the app's functionality, such as poor color matching, lack of differentiation between surfaces, and frequent crashes, which detract from its usability.

Runner up
Dulux Visualiser receives mixed feedback, with users appreciating its concept and the ability to visualize colors without buying tester pots. However, many users report issues with the app's functionality, such as poor color matching, lack of differentiation between surfaces, and frequent crashes, which detract from its usability.

Straggler
Benjamin Moore Color Portfolio is generally well-received for its ease of use and the ability to explore a wide range of colors. Users find the app helpful for planning paint projects, though some mention occasional glitches and a desire for more advanced features to enhance the color visualization process.

Straggler
Benjamin Moore Color Portfolio is generally well-received for its ease of use and the ability to explore a wide range of colors. Users find the app helpful for planning paint projects, though some mention occasional glitches and a desire for more advanced features to enhance the color visualization process.

Straggler
Benjamin Moore Color Portfolio is generally well-received for its ease of use and the ability to explore a wide range of colors. Users find the app helpful for planning paint projects, though some mention occasional glitches and a desire for more advanced features to enhance the color visualization process.
Nuggets
Major highlights of the week
Nuggets
Major highlights of the week
Nuggets
Major highlights of the week
Project Crashes
The app frequently crashes when users attempt to access saved projects, leading to frustration and loss of work. This instability undermines the app's core functionality of saving and revisiting color projects.
Color Inaccuracy
The app fails to accurately match and display colors, with users reporting significant discrepancies between app visuals and real-life paint colors. This issue diminishes trust in the app's ability to assist in color selection.
Poor Object Recognition
The app struggles to differentiate between walls, ceilings, and other surfaces, often applying the same color to all areas indiscriminately. This lack of precision limits the app's utility in realistic room visualization.
Missing Features
Users are frustrated by the absence of expected features like masking tape for precise coloring and the ability to paint ceilings separately. These missing functionalities hinder the app's effectiveness in detailed design work.
Landscape Mode Limitation
The app's restriction to portrait mode on devices like iPads is inconvenient, especially when users prefer landscape for better usability with keyboards. This limitation affects user experience and app versatility.
Account Requirement
Requiring users to create an account or sign in before using the app is a barrier that deters potential users. This requirement is seen as unnecessary for a trial of the app's basic features.
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Alexandra Motto
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Alexandra Motto
Director of Product & Design Operations
“Clarity treats all of our unstructured customer feedback like true data. Their NLP models pick up on sentiment and sort it into categories. We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.”
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"Clarity helps us replace guesswork with real data from our feedback. I can go into product meetings with clear evidence"
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