Entry to Seat
Every public promise on the visitor's road, re-walked after each test event.
The job
Keep every readiness promise made years before a major event on a public-grade record, grade each one by what visitors and residents said at every test event on the road there, make the owning agency answer with a dated fix, and turn a promise green only when two consecutive test events prove it.
The moment
In the quarterly readiness review, dots from last winter's continental cup flow along the road and pile up red at the metro gate. The Bid Book line reads, on the left, Every visitor card will work at every gate (bid document, 1,180 days ago) and on the right, in the fans' own languages, the card didn't work at the gate: 38 per 10,000 fans, worse at three test events running, n=1,212. The minister asks who owns the sign, and the leg card is in the transport authority's inbox before the meeting ends. At the next test event the dots flow through the gate, but the sign keeps its red border until the second clean event, and that is when the room starts trusting the map.
What it does
- Re-walk the road for a test event
- Send the owning agency its leg card and commitment form
- Log a corrective commitment or a date slip
- Add a newly found pain as a proposed promise
- Send the quarterly readiness page
- Publish the residents' kept-promise page
- Drill any red pile of dots
What you see
A journey map from entry to seat with a resident week beside it, re-walked as flowing dots after each test event, a Bid Book layer beside every sign, and an owning-agency league.
What it moves
Public promises verified kept (two consecutive clean test events) before opening day, and commitments delivered on time per owning agency.
Built for
- Marketing, brand & comms
- Executives & leadership
- Partners & ecosystem
- Citizens & customers
