Royal Bank of Scotland
This is customized report built by Clarity, using AI to analyze feedback from platforms like the App Store and Reddit.
Building trust in every customer interaction
Top Insights
Top Insights
Top Insights
A weekly roundup of Around 15% of users are frustrated with the frequent app updates that often fail to install, leaving them unable to access their accounts or perform transactions.'s key feedback
A weekly roundup of Around 15% of users are frustrated with the frequent app updates that often fail to install, leaving them unable to access their accounts or perform transactions.'s key feedback
A weekly roundup of Around 15% of users are frustrated with the frequent app updates that often fail to install, leaving them unable to access their accounts or perform transactions.'s key feedback
Device Compatibility Issues
A significant number of users, approximately 20%, are unable to use the app due to compatibility issues with older devices and iOS versions. This forces them to consider costly device upgrades just to access banking services.
I can't update the app because my phone doesn't support iOS 16, making it impossible to manage my banking.
Device Compatibility Issues
A significant number of users, approximately 20%, are unable to use the app due to compatibility issues with older devices and iOS versions. This forces them to consider costly device upgrades just to access banking services.
I can't update the app because my phone doesn't support iOS 16, making it impossible to manage my banking.
Device Compatibility Issues
A significant number of users, approximately 20%, are unable to use the app due to compatibility issues with older devices and iOS versions. This forces them to consider costly device upgrades just to access banking services.
I can't update the app because my phone doesn't support iOS 16, making it impossible to manage my banking.
Frequent App Updates
Around 15% of users are frustrated with the frequent app updates that often fail to install, leaving them unable to access their accounts or perform transactions.
The app keeps asking for updates, but they fail every time, locking me out of my account.
Frequent App Updates
Around 15% of users are frustrated with the frequent app updates that often fail to install, leaving them unable to access their accounts or perform transactions.
The app keeps asking for updates, but they fail every time, locking me out of my account.
Frequent App Updates
Around 15% of users are frustrated with the frequent app updates that often fail to install, leaving them unable to access their accounts or perform transactions.
The app keeps asking for updates, but they fail every time, locking me out of my account.
Biometric Authentication Problems
Approximately 10% of users experience issues with the app's biometric authentication, finding it unreliable and cumbersome compared to other banking apps.
Face ID has stopped working, and I have to enter my pin manually, which is inconvenient.
Biometric Authentication Problems
Approximately 10% of users experience issues with the app's biometric authentication, finding it unreliable and cumbersome compared to other banking apps.
Face ID has stopped working, and I have to enter my pin manually, which is inconvenient.
Biometric Authentication Problems
Approximately 10% of users experience issues with the app's biometric authentication, finding it unreliable and cumbersome compared to other banking apps.
Face ID has stopped working, and I have to enter my pin manually, which is inconvenient.
Transaction Limitations
About 5% of users are dissatisfied with the app's transaction limitations, such as low daily limits and restrictions on the number of payments, which hinder their financial management.
The app limits me to 4 payments in 28 days, which is too restrictive for my needs.
Transaction Limitations
About 5% of users are dissatisfied with the app's transaction limitations, such as low daily limits and restrictions on the number of payments, which hinder their financial management.
The app limits me to 4 payments in 28 days, which is too restrictive for my needs.
Transaction Limitations
About 5% of users are dissatisfied with the app's transaction limitations, such as low daily limits and restrictions on the number of payments, which hinder their financial management.
The app limits me to 4 payments in 28 days, which is too restrictive for my needs.
Competitor Benchmark
A weekly roundup of Client
A weekly roundup of Client

Users' choice
Barclays receives high praise for its user-friendly app, which is described as easy to navigate and efficient for managing finances. Users appreciate the app's features like spending graphs and the ability to track spending over time, although some users have faced issues with updates and customer service.

Users' choice
Barclays receives high praise for its user-friendly app, which is described as easy to navigate and efficient for managing finances. Users appreciate the app's features like spending graphs and the ability to track spending over time, although some users have faced issues with updates and customer service.

Users' choice
Barclays receives high praise for its user-friendly app, which is described as easy to navigate and efficient for managing finances. Users appreciate the app's features like spending graphs and the ability to track spending over time, although some users have faced issues with updates and customer service.

Runner up
Lloyds is commended for its intuitive and straightforward app, which users find convenient for most banking needs. However, some users report technical issues and dissatisfaction with certain updates, while others appreciate the app's ease of use and the bank's customer service.

Runner up
Lloyds is commended for its intuitive and straightforward app, which users find convenient for most banking needs. However, some users report technical issues and dissatisfaction with certain updates, while others appreciate the app's ease of use and the bank's customer service.

Runner up
Lloyds is commended for its intuitive and straightforward app, which users find convenient for most banking needs. However, some users report technical issues and dissatisfaction with certain updates, while others appreciate the app's ease of use and the bank's customer service.

Straggler
RBS receives mixed feedback; while many users appreciate the app's ease of use and comprehensive features, others face issues with updates and compatibility with older devices. Customer service experiences vary, with some users praising branch staff and others frustrated by app-related problems.

Straggler
RBS receives mixed feedback; while many users appreciate the app's ease of use and comprehensive features, others face issues with updates and compatibility with older devices. Customer service experiences vary, with some users praising branch staff and others frustrated by app-related problems.

Straggler
RBS receives mixed feedback; while many users appreciate the app's ease of use and comprehensive features, others face issues with updates and compatibility with older devices. Customer service experiences vary, with some users praising branch staff and others frustrated by app-related problems.
Nuggets
Major highlights of the week
Nuggets
Major highlights of the week
Nuggets
Major highlights of the week
Device Compatibility
The app's requirement for iOS 16 or higher has left users with older devices unable to access their accounts, forcing them to consider costly device upgrades. This lack of backward compatibility is causing significant frustration and potential customer attrition.
Frequent Updates
Users are frustrated with the frequency of app updates, which often fail to install and disrupt access to banking services. This issue is exacerbated when updates are required for critical functions like payment approvals.
Running Balance Removal
The removal of the running balance feature against each transaction has disrupted users' ability to track their spending effectively. This change has negatively impacted users' budgeting practices.
Biometric Authentication Issues
The app's biometric authentication is cumbersome, requiring specific conditions that are not user-friendly, leading to dissatisfaction. Users find the process unnecessarily complex compared to other banking apps.
Transaction Limitations
The app imposes restrictive transaction limits, such as a cap on the number of payments within a period, which users find overly restrictive compared to credit card freedoms. This limitation is prompting users to consider closing their accounts.
Inaccurate Payment Acknowledgments
Users are receiving incorrect payment acknowledgments, causing confusion and concern about account security. This issue raises questions about the reliability of transaction processing.
Your voice of customer, unified
Your voice of customer, unified
Bring all your feedback into one place—so product, support, customer experience and leadership work from the same source of truth.





Create experiences people remember for the right reasons
Chat with our team to talk through build vs. buy and how to level up your customer experience.

Create experiences people remember for the right reasons
Chat with our team to talk through build vs. buy and how to level up your customer experience.

Create experiences people remember for the right reasons
Chat with our team to talk through build vs. buy and how to level up your customer experience.
How leading brands use Clarity
How leading brands use Clarity
20 million
Monthly Customers
We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.


Alexandra Motto
Director of Product & Design Operations
“Clarity treats all of our unstructured customer feedback like true data. Their NLP models pick up on sentiment and sort it into categories. We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.”
20 million
Monthly Customers
We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.


Alexandra Motto
Director of Product & Design Operations
“Clarity treats all of our unstructured customer feedback like true data. Their NLP models pick up on sentiment and sort it into categories. We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.”
20 million
Monthly Customers
We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.


Alexandra Motto
Director of Product & Design Operations
“Clarity treats all of our unstructured customer feedback like true data. Their NLP models pick up on sentiment and sort it into categories. We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.”
126 million
global subscribers
126 million
global subscribers
126 million
global subscribers

700 million
weekly active customers
Chosen by OpenAI to surface insights from customer conversations securely.

700 million
weekly active customers
Chosen by OpenAI to surface insights from customer conversations securely.

700 million
weekly active customers
Chosen by OpenAI to surface insights from customer conversations securely.
Clarity cuts VoC analysis time by 55%, helping Minoan prioritize high-impact features fast

Jen Barwick
Head of Customer Experience
"Clarity helps us replace guesswork with real data from our feedback. I can go into product meetings with clear evidence"
Clarity cuts VoC analysis time by 55%, helping Minoan prioritize high-impact features fast

Jen Barwick
Head of Customer Experience
"Clarity helps us replace guesswork with real data from our feedback. I can go into product meetings with clear evidence"
Clarity cuts VoC analysis time by 55%, helping Minoan prioritize high-impact features fast

Jen Barwick
Head of Customer Experience
"Clarity helps us replace guesswork with real data from our feedback. I can go into product meetings with clear evidence"

70 million
weekly active customers
Turning rider and captain feedback into smarter everyday experiences

70 million
weekly active customers
Turning rider and captain feedback into smarter everyday experiences

70 million
weekly active customers
Turning rider and captain feedback into smarter everyday experiences
467,000
monthly customers
467,000
monthly customers
467,000
monthly customers
System normal
System normal
System normal


