Macy's: Online Shopping & Save
Macy's: Online Shopping & Save
Macy's: Online Shopping & Save
Macy's: Online Shopping & Save
This is customized report built by Clarity, using AI to analyze feedback from platforms like the App Store and Reddit.
Building trust in every customer interaction
Top Insights
Top Insights
Top Insights
A weekly roundup of Users face difficulties adding new credit cards to their accounts, with the system seemingly pushing them towards opening a Macy's credit card instead. This issue affects around 3% of users.'s key feedback
A weekly roundup of Users face difficulties adding new credit cards to their accounts, with the system seemingly pushing them towards opening a Macy's credit card instead. This issue affects around 3% of users.'s key feedback
A weekly roundup of Users face difficulties adding new credit cards to their accounts, with the system seemingly pushing them towards opening a Macy's credit card instead. This issue affects around 3% of users.'s key feedback
Refund Delays
A significant number of users experience delays in receiving refunds, with some waiting over a month despite being assured by customer service that the refund was processed. Approximately 5% of users report this issue.
I've been waiting for my refund for over a month, and customer service keeps saying it's done, but my bank hasn't received it.
Refund Delays
A significant number of users experience delays in receiving refunds, with some waiting over a month despite being assured by customer service that the refund was processed. Approximately 5% of users report this issue.
I've been waiting for my refund for over a month, and customer service keeps saying it's done, but my bank hasn't received it.
Refund Delays
A significant number of users experience delays in receiving refunds, with some waiting over a month despite being assured by customer service that the refund was processed. Approximately 5% of users report this issue.
I've been waiting for my refund for over a month, and customer service keeps saying it's done, but my bank hasn't received it.
Payment Issues
Users face difficulties adding new credit cards to their accounts, with the system seemingly pushing them towards opening a Macy's credit card instead. This issue affects around 3% of users.
I couldn't add a new credit card and felt pushed to open a Macy's card instead.
Payment Issues
Users face difficulties adding new credit cards to their accounts, with the system seemingly pushing them towards opening a Macy's credit card instead. This issue affects around 3% of users.
I couldn't add a new credit card and felt pushed to open a Macy's card instead.
Payment Issues
Users face difficulties adding new credit cards to their accounts, with the system seemingly pushing them towards opening a Macy's credit card instead. This issue affects around 3% of users.
I couldn't add a new credit card and felt pushed to open a Macy's card instead.
Shipping Delays
Some customers report that the actual delivery times are much longer than the 3 to 6 business days promised, with delays affecting timely gift deliveries. This affects about 4% of users.
Orders take much longer than promised, often arriving after 15 days, missing important dates.
Shipping Delays
Some customers report that the actual delivery times are much longer than the 3 to 6 business days promised, with delays affecting timely gift deliveries. This affects about 4% of users.
Orders take much longer than promised, often arriving after 15 days, missing important dates.
Shipping Delays
Some customers report that the actual delivery times are much longer than the 3 to 6 business days promised, with delays affecting timely gift deliveries. This affects about 4% of users.
Orders take much longer than promised, often arriving after 15 days, missing important dates.
Price Increases at Checkout
A few users experience unexpected price increases when proceeding to checkout, which can be frustrating and lead to abandoned purchases. This issue affects approximately 2% of users.
Prices increased unexpectedly at checkout, which was frustrating and led me to abandon my purchase.
Price Increases at Checkout
A few users experience unexpected price increases when proceeding to checkout, which can be frustrating and lead to abandoned purchases. This issue affects approximately 2% of users.
Prices increased unexpectedly at checkout, which was frustrating and led me to abandon my purchase.
Price Increases at Checkout
A few users experience unexpected price increases when proceeding to checkout, which can be frustrating and lead to abandoned purchases. This issue affects approximately 2% of users.
Prices increased unexpectedly at checkout, which was frustrating and led me to abandon my purchase.
Competitor Benchmark
A weekly roundup of Client
A weekly roundup of Client

Users' choice
Macy's app is highly praised for its ease of use, great deals, and excellent customer service. Users appreciate the ability to save items for later and the convenience of fast shipping options. However, some users report issues with adding credit cards and occasional customer service challenges.

Users' choice
Macy's app is highly praised for its ease of use, great deals, and excellent customer service. Users appreciate the ability to save items for later and the convenience of fast shipping options. However, some users report issues with adding credit cards and occasional customer service challenges.

Users' choice
Macy's app is highly praised for its ease of use, great deals, and excellent customer service. Users appreciate the ability to save items for later and the convenience of fast shipping options. However, some users report issues with adding credit cards and occasional customer service challenges.

Runner up
Kohl's receives positive feedback for its variety, selection, and pricing, with many users enjoying the convenience of online shopping and in-store pickup. However, some users experience app functionality issues and customer service challenges, leading to frustration.

Runner up
Kohl's receives positive feedback for its variety, selection, and pricing, with many users enjoying the convenience of online shopping and in-store pickup. However, some users experience app functionality issues and customer service challenges, leading to frustration.

Runner up
Kohl's receives positive feedback for its variety, selection, and pricing, with many users enjoying the convenience of online shopping and in-store pickup. However, some users experience app functionality issues and customer service challenges, leading to frustration.

Straggler
Walmart is appreciated for its delivery service, especially in rural areas, and the convenience of Walmart+. However, users frequently report app glitches, slow performance, and customer service issues, which detract from the overall shopping experience.

Straggler
Walmart is appreciated for its delivery service, especially in rural areas, and the convenience of Walmart+. However, users frequently report app glitches, slow performance, and customer service issues, which detract from the overall shopping experience.

Straggler
Walmart is appreciated for its delivery service, especially in rural areas, and the convenience of Walmart+. However, users frequently report app glitches, slow performance, and customer service issues, which detract from the overall shopping experience.
Nuggets
Major highlights of the week
Nuggets
Major highlights of the week
Nuggets
Major highlights of the week
Puerto Rico Surcharge
Customers in Puerto Rico are charged an additional surcharge, which is not common practice in other regions. This unexpected fee is causing dissatisfaction among Puerto Rican shoppers.
Sponsored Product Bias
The app prioritizes information on products created for Macy's over other brands, limiting access to full product details. This bias towards sponsored products frustrates users seeking comprehensive information.
Delayed Refunds
There are significant delays in processing refunds, with some customers waiting over a month without resolution. This issue is compounded by ineffective customer service responses.
Credit Card Issues
The app and website fail to accept additional credit cards, seemingly pushing users towards opening a Macy's credit card. This limitation is not adequately addressed by customer service.
Inaccurate Delivery Estimates
Delivery times are often much longer than the 3 to 6 business days promised, leading to missed deadlines for gifts. This discrepancy is not resolved through customer service channels.
Price Changes at Checkout
Prices unexpectedly increase during the checkout process, causing frustration and distrust among users. This issue undermines the perceived value of promotions and discounts.
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Create experiences people remember for the right reasons
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Create experiences people remember for the right reasons
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How leading brands use Clarity
How leading brands use Clarity
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Alexandra Motto
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20 million
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We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.


Alexandra Motto
Director of Product & Design Operations
“Clarity treats all of our unstructured customer feedback like true data. Their NLP models pick up on sentiment and sort it into categories. We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.”
20 million
Monthly Customers
We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.


Alexandra Motto
Director of Product & Design Operations
“Clarity treats all of our unstructured customer feedback like true data. Their NLP models pick up on sentiment and sort it into categories. We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.”
126 million
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700 million
weekly active customers
Chosen by OpenAI to surface insights from customer conversations securely.

700 million
weekly active customers
Chosen by OpenAI to surface insights from customer conversations securely.

700 million
weekly active customers
Chosen by OpenAI to surface insights from customer conversations securely.
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Jen Barwick
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Clarity cuts VoC analysis time by 55%, helping Minoan prioritize high-impact features fast

Jen Barwick
Head of Customer Experience
"Clarity helps us replace guesswork with real data from our feedback. I can go into product meetings with clear evidence"
Clarity cuts VoC analysis time by 55%, helping Minoan prioritize high-impact features fast

Jen Barwick
Head of Customer Experience
"Clarity helps us replace guesswork with real data from our feedback. I can go into product meetings with clear evidence"

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weekly active customers
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weekly active customers
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System normal
System normal
System normal


