Double Good
This is customized report built by Clarity, using AI to analyze feedback from platforms like the App Store and Reddit.
Building trust in every customer interaction
Top Insights
Top Insights
Top Insights
A weekly roundup of Around 10% of users are disappointed with the size of the popcorn bags, feeling that the product is overpriced for the quantity received. This perception of poor value for money can lead to reluctance in recommending the fundraiser to others.'s key feedback
A weekly roundup of Around 10% of users are disappointed with the size of the popcorn bags, feeling that the product is overpriced for the quantity received. This perception of poor value for money can lead to reluctance in recommending the fundraiser to others.'s key feedback
A weekly roundup of Around 10% of users are disappointed with the size of the popcorn bags, feeling that the product is overpriced for the quantity received. This perception of poor value for money can lead to reluctance in recommending the fundraiser to others.'s key feedback
High Shipping Costs
A significant number of users, approximately 15%, express dissatisfaction with the high shipping costs associated with the popcorn, which can deter potential buyers and affect overall sales. This issue is compounded by the additional taxes, making the total cost for supporters higher than expected.
Shipping costs are too high, discouraging people from ordering.
High Shipping Costs
A significant number of users, approximately 15%, express dissatisfaction with the high shipping costs associated with the popcorn, which can deter potential buyers and affect overall sales. This issue is compounded by the additional taxes, making the total cost for supporters higher than expected.
Shipping costs are too high, discouraging people from ordering.
High Shipping Costs
A significant number of users, approximately 15%, express dissatisfaction with the high shipping costs associated with the popcorn, which can deter potential buyers and affect overall sales. This issue is compounded by the additional taxes, making the total cost for supporters higher than expected.
Shipping costs are too high, discouraging people from ordering.
Small Popcorn Size
Around 10% of users are disappointed with the size of the popcorn bags, feeling that the product is overpriced for the quantity received. This perception of poor value for money can lead to reluctance in recommending the fundraiser to others.
The popcorn bags are too small for the price paid.
Small Popcorn Size
Around 10% of users are disappointed with the size of the popcorn bags, feeling that the product is overpriced for the quantity received. This perception of poor value for money can lead to reluctance in recommending the fundraiser to others.
The popcorn bags are too small for the price paid.
Small Popcorn Size
Around 10% of users are disappointed with the size of the popcorn bags, feeling that the product is overpriced for the quantity received. This perception of poor value for money can lead to reluctance in recommending the fundraiser to others.
The popcorn bags are too small for the price paid.
App Usability Issues
Approximately 8% of users experience difficulties with the app's usability, including issues with setup, navigation, and technical glitches like freezing. These problems can lead to frustration and lost sales opportunities.
The app is not easy to use for setup, causing lost orders.
App Usability Issues
Approximately 8% of users experience difficulties with the app's usability, including issues with setup, navigation, and technical glitches like freezing. These problems can lead to frustration and lost sales opportunities.
The app is not easy to use for setup, causing lost orders.
App Usability Issues
Approximately 8% of users experience difficulties with the app's usability, including issues with setup, navigation, and technical glitches like freezing. These problems can lead to frustration and lost sales opportunities.
The app is not easy to use for setup, causing lost orders.
Profit Sharing Concerns
About 12% of users are concerned about the 50% profit sharing model, feeling that it is not equitable, especially for smaller fundraising goals. This perception can lead to dissatisfaction with the overall fundraising experience.
The 50% profit share feels unfair, especially for smaller donations.
Profit Sharing Concerns
About 12% of users are concerned about the 50% profit sharing model, feeling that it is not equitable, especially for smaller fundraising goals. This perception can lead to dissatisfaction with the overall fundraising experience.
The 50% profit share feels unfair, especially for smaller donations.
Profit Sharing Concerns
About 12% of users are concerned about the 50% profit sharing model, feeling that it is not equitable, especially for smaller fundraising goals. This perception can lead to dissatisfaction with the overall fundraising experience.
The 50% profit share feels unfair, especially for smaller donations.
Competitor Benchmark
A weekly roundup of Client
A weekly roundup of Client

Users' choice
Double Good receives mixed feedback. Users appreciate the ease of use, convenience, and the quality of the popcorn, making it a popular choice for fundraising. However, some users criticize the high prices, app glitches, and the 50% cut taken by the company.

Users' choice
Double Good receives mixed feedback. Users appreciate the ease of use, convenience, and the quality of the popcorn, making it a popular choice for fundraising. However, some users criticize the high prices, app glitches, and the 50% cut taken by the company.

Users' choice
Double Good receives mixed feedback. Users appreciate the ease of use, convenience, and the quality of the popcorn, making it a popular choice for fundraising. However, some users criticize the high prices, app glitches, and the 50% cut taken by the company.

Runner up
Snap! Raise is praised for its ease of use and effectiveness in raising funds, with many users highlighting its strong customer support and secure platform. However, some users express concerns about aggressive sales tactics and lack of transparency in communication.

Runner up
Snap! Raise is praised for its ease of use and effectiveness in raising funds, with many users highlighting its strong customer support and secure platform. However, some users express concerns about aggressive sales tactics and lack of transparency in communication.

Runner up
Snap! Raise is praised for its ease of use and effectiveness in raising funds, with many users highlighting its strong customer support and secure platform. However, some users express concerns about aggressive sales tactics and lack of transparency in communication.

Straggler
GoFundMe is recognized for its wide reach and ability to connect people with causes, often praised for its ease of use and reliability. Nonetheless, users frequently report app glitches, issues with logging in, and dissatisfaction with the fees deducted from donations.

Straggler
GoFundMe is recognized for its wide reach and ability to connect people with causes, often praised for its ease of use and reliability. Nonetheless, users frequently report app glitches, issues with logging in, and dissatisfaction with the fees deducted from donations.

Straggler
GoFundMe is recognized for its wide reach and ability to connect people with causes, often praised for its ease of use and reliability. Nonetheless, users frequently report app glitches, issues with logging in, and dissatisfaction with the fees deducted from donations.
Nuggets
Major highlights of the week
Nuggets
Major highlights of the week
Nuggets
Major highlights of the week
High Shipping Costs
Customers are deterred by the high shipping costs, which can vary based on the purchase amount, making the overall cost of the fundraiser less appealing. This issue is compounded by the perception that the popcorn is already overpriced.
Small Popcorn Size
There is dissatisfaction with the small size of the popcorn bags relative to their price, leading some to feel that the product does not offer good value for money. This perception negatively impacts the willingness to participate in the fundraiser.
App Usability Issues
Users experience technical difficulties with the app, such as freezing and login issues, which hinder their ability to set up and manage fundraising events effectively. These technical barriers can lead to lost sales and frustration.
Profit Margin Concerns
There is a perception that the 50% profit margin is insufficient, especially when considering additional costs like taxes and shipping, which can make it challenging for organizations to meet their fundraising goals. Some suggest reevaluating the profit structure for smaller donations.
Limited Product Customization
Customers express a desire for more flexibility in product selection, such as the ability to customize popcorn bundles with preferred flavors. This limitation can reduce the appeal of the product offering.
Overpriced Perception
The high price of the popcorn relative to its perceived value leads to feelings of embarrassment when asking friends and family to purchase it, which can discourage participation in the fundraiser. This perception is exacerbated by the additional costs of taxes and shipping.
Your voice of customer, unified
Your voice of customer, unified
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Create experiences people remember for the right reasons
Chat with our team to talk through build vs. buy and how to level up your customer experience.

Create experiences people remember for the right reasons
Chat with our team to talk through build vs. buy and how to level up your customer experience.

Create experiences people remember for the right reasons
Chat with our team to talk through build vs. buy and how to level up your customer experience.
How leading brands use Clarity
How leading brands use Clarity
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Alexandra Motto
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“Clarity treats all of our unstructured customer feedback like true data. Their NLP models pick up on sentiment and sort it into categories. We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.”
20 million
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We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.


Alexandra Motto
Director of Product & Design Operations
“Clarity treats all of our unstructured customer feedback like true data. Their NLP models pick up on sentiment and sort it into categories. We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.”
20 million
Monthly Customers
We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.


Alexandra Motto
Director of Product & Design Operations
“Clarity treats all of our unstructured customer feedback like true data. Their NLP models pick up on sentiment and sort it into categories. We can search everything instantly, see the numbers, and even build our own customizable feedback dashboards.”
126 million
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700 million
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Chosen by OpenAI to surface insights from customer conversations securely.

700 million
weekly active customers
Chosen by OpenAI to surface insights from customer conversations securely.

700 million
weekly active customers
Chosen by OpenAI to surface insights from customer conversations securely.
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Jen Barwick
Head of Customer Experience
"Clarity helps us replace guesswork with real data from our feedback. I can go into product meetings with clear evidence"
Clarity cuts VoC analysis time by 55%, helping Minoan prioritize high-impact features fast

Jen Barwick
Head of Customer Experience
"Clarity helps us replace guesswork with real data from our feedback. I can go into product meetings with clear evidence"
Clarity cuts VoC analysis time by 55%, helping Minoan prioritize high-impact features fast

Jen Barwick
Head of Customer Experience
"Clarity helps us replace guesswork with real data from our feedback. I can go into product meetings with clear evidence"

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System normal
System normal
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